The Easiest Way to Lose a Crew

Michelle Hruby shares how hands-on field experience, difficult conversations and consistency shaped her approach to safety leadership. From earning the trust of skeptical crews to using AI to ask better questions during incident investigations, she explains why effective safety professionals must be willing to step outside the office, challenge unsafe practices and lead by example.
York Construction – Sometimes You’re Just Getting Lucky: Cody Woolf on the Gap Between No Incidents and Real Safety

Cody Woolf examines the gap between a clean incident record and genuine safety culture, sharing insights on field leadership, corrective actions, AI, mental health, and building trust with workers.
Graham Jackson Wants You to Lose Your Ego

Jackson is the Health and Safety Manager at SkyFire Energy, one of Western Canada’s largest solar contractors. The employee-owned company has been installing solar across the West since 2001. Like a lot of good safety people, he came up through the trades, not a classroom.
Why Accidental Safety Leaders Are the Ones Who Make the Biggest Impact

They didn’t plan to be safety professionals, but that’s exactly what makes them effective—stories of grit, leadership, and impact from the field.

